Accessible health in Africa: train, inform and support
An African Company : All in One
A key player in medical and pharmaceutical promotion in Africa
Founded 25 years ago, the ETHICA group has become the leader in medical and pharmaceutical information and promotion in French- and English-speaking sub-Saharan Africa, and more recently, from North to South, integrating North Africa and South Africa. ETHICA is the partner of over 35 of the largest pharmaceutical companies in Africa and worldwide, but above all we are at the service of healthcare professionals. ETHICA is thus positioned as a key link between healthcare professionals and pharmaceutical companies.

At the service of healthcare professionals
With unrivalled experience, we are dedicated to supporting healthcare professionals through innovative solutions and strategic partnerships.At Ethica, we understand the crucial importance of health to society's well-being. That's why we provide our network of healthcare professionals with medical promotion services of exceptional quality. Our commitment to excellence is reflected in every aspect of our work, from ongoing training to access to the latest pharmaceutical advances.When you choose Ethica, you're choosing a partnership built on trust, integrity and efficiency. We are proud to contribute to the advancement of healthcare in Africa and to work hand in hand with key players in the medical field.Together, let's build a healthier future for Africa.


Our customized solutions
Discover our comprehensive pharmaceutical promotion services, integrating a marketing approach from campaign design to content development, guaranteeing medical quality, data security and pharmacovigilance, all measured by relevant reporting while ensuring full regulatory compliance. Boost your presence and sales with peace of mind with our tailor-made solutions today.

Product strategy and portfolio management
Developing your marketing offers in Africa
1.
Promotion
2.
Marketing
3.
SFE
3.
Compliance

Science
Outsourcing your support services
1.
Regulatory
2.
Pharmacovigilance
3.
Medical
4.
Quality

Technology and Innovation
Innovation at your service
1.
Media et digital
2.
CRM
3.
IT